Rwazi built Sena, a Decision AI that shows how customers choose in each industry, from geo-verified signals and zero-party data.
Each industry names the decisions that market makes most often, and the geo-verified photos and consumer input Sena captures for them.
Company systems record what the business already did. The market around it shows what customers choose, and why.
Sales, account, and usage data describe the customers and locations a company already serves. The rest of the market sits beyond those systems.
Sena. Sena captures geo-verified photos and consented consumer input in the markets a question names, beside the systems a team already runs.
Distributor lists, rep reports, and directory listings describe what should be in place. The location shows what is.
Sena. Sena ties each count to a dated, located photo, so a team checks each figure at its source.
One national or regional figure can hide a catchment, a location type, or a territory moving the other way.
Sena. Sena splits each reading by market, segment, and location, so the gap shows where it sits.
Geo-verified shelf photos show outlet coverage, shelf price, and promotion execution. The store owner states the reason behind each listing.
Decides: Which distributor, territory, or promotion gets the next fix.
Explore CPG analytics →Photos of the locations around each branch show the catchment and the property condition. Consented consumer input shows which services customers depend on.
Decides: Which branches change format, and which renewals need review.
Explore financial services analytics →Store photos show the rival range, the price index, and delivery-area coverage. Shoppers state why they chose that retailer.
Decides: Which store, price, or delivery location gets the next move.
Explore retail intelligence →Facility photos show what each site can deliver, and how ready it is for a launch. Consumers name what stands between them and care.
Decides: Where market access teams focus, and where to open next.
Explore healthcare and wellness →Property photos show the competitive set and the amenities in place. Consented guest input shows what guests put first.
Decides: Where renovation money goes, and where the rate holds.
Explore travel and hospitality →Site photos show which locations are ready, and where charging can go. Consented resident input shows how people around the site respond.
Decides: Which sites move forward, and where charging goes next.
Explore utility customer analytics →No industry matches that search. Clear the filters to see all six.
A reading covers one decision across several markets. Each location figure opens the geo-verified photo it came from, with the location and the date on the capture.
See how a reading is built →Each location reading carries the photo it came from, with its location and date. A count includes only the places a photo confirms.
Every capture goes through a multi-level QA flow before it counts. Sena declines a capture that fails, and the decline stays visible beside the figures that passed.
People share consumer input directly, with explicit consent, through a 5M+ consumer network across 190+ countries. That is zero-party data.
Sena answers the same question from three starting points: the market, the team making the call, or the single decision on the table.
Begin with the market a team sells into. Sena reads the locations, branches, facilities, properties, and sites that decide it.
This pageOpen with the function making the call, from marketing and sales to finance, procurement, and supply chain.
See solutions by team →Go straight to the one decision on the table. Sena shows the method, the signals it reads, and the questions teams bring.
See use cases by decision →A walkthrough runs Sena on one market and one decision, from the first capture to the decision on the table.
Book a walkthrough →Sena captures geo-verified photos and consumer activity in the markets a question names, when the question needs it.
Sena reads those captures beside the files and systems already in use, across 250+ integrations.
Sena compares the market against the plan and shows each gap, with every figure traced to its source.
| Area | Common method | Sena |
|---|---|---|
| Coverage | Lists of locations, compiled after the period closes | Geo-verified photos confirm what is in place, location by location |
| Customer choice | The reason inferred from what was bought | Consumers state why they chose, stayed, or switched |
| Market detail | Regional and national averages | Readings split by market, segment, location type, and catchment |
| Timing | Rounds scheduled in advance | Capture starts when a question needs it |
| Auditing | Figures reconciled by hand across teams | Each location figure opens the photo behind it |
In the walkthrough, Sena captures one market for the decision named at booking, and shows the gap behind that call.
Name the market and the decision, and the walkthrough runs on it.