01 What is informal housing?
Informal housing is housing built, rented, or sold outside formal permits, titles, and listings, often extended room by room. Sena, a Decision AI with access to real-world data, brings decision intelligence to housing teams by adding consented resident input and geo-verified site photos to the data a team holds, so each figure traces to the answer or photo behind it.
02 What are informal settlements?
Informal settlements are neighborhoods where most homes are built and traded outside formal title and planning. Informal housing in these areas is rented, bought, and extended through local agents and family, and Sena captures what residents pay and plan next, by segment and market.
03 What is informal urbanism?
Informal urbanism describes how cities grow through self-built homes, local markets, and services that residents organize themselves. Incremental housing is one common form, and Sena captures what residents plan to build next and how they will fund it, room by room and year by year.
04 How does housing connect to the informal economy?
The informal economy shapes how residents earn, save, and pay rent. Small builders and local agents in the informal sector build, rent out, and sell homes. Sena captures how residents earn and pay for housing, from monthly rent to building materials.
05 How do teams read the rental housing market where listings are thin?
Teams read the rental housing market in these areas from tenants, since rents move through agents, landlords, and word of mouth. Sena captures what tenants pay, what they would pay to move, and what they want from a home, so rental demand comes from tenants themselves.
06 How do affordable housing developers size demand?
Affordable housing developers size demand from what households earn and what they would pay for each unit size and location. Sena captures both from consented resident answers, so the team tests housing affordability against its own price per unit before land or financing is committed.
07 Which systems does Sena connect to for housing teams?
Sena connects to the systems housing teams already run across 250+ integrations, including Salesforce, HubSpot, and Microsoft Dynamics, and reads uploaded Excel, CSV, and PDF files. Resident answers and site photos join that data, so one answer covers the team's own figures and the reasons residents give.