#E-commerce
4 ARTICLES
What U.S. and China got right about e-commerce
The US and China are leading global e-commerce, not just through infrastructure but by shaping how people shop. US 33.7%, China 31.2% vs 17.3% global avg. South Korea jumps ahead mobile-first.
Benedicta PhilemonDecision Intelligence Analyst
How India's consumers are driving a ₹22 trillion logistics revolution
India's ₹22T logistics sector is re-engineered by consumers. 74% freight by road, 75% warehouse for industrial+consumer goods, 10%+ CAGR. Empowered consumer is the real disruptor.
Benedicta PhilemonDecision Intelligence Analyst
Temu and Shein rethink growth: why supply chain resilience is the new competitive edge
The U.S. has long allowed packages valued under $800 to enter the country free of tariffs through the de minimis exemption, a critical advantage for platforms such as Shein and Temu. This exemption facilitated a wave of ultra-affordable imports, reshaping how American consumers engage with fashion.
Benedicta PhilemonDecision Intelligence Analyst
The digital shelf: how e-commerce is reshaping FMCG
The FMCG industry has long been a cornerstone of daily life, from toothbrushes to snacks. But the digital era is reshaping the shelf entirely, demanding new omnichannel, data-driven, and customer-centric playbooks.
Joseph RutakangwaCo-founder & CEO, RwaziSee Rwazi working on your category.
Live walkthrough of Sena's consumer intelligence on the markets that matter to you.